AG牛牛套路

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招生专题
文化创意与管理学院: 文化创意与传媒管理人才的摇篮
来源单位: 全媒体中心发布时间: 2018-07-09

AG牛牛套路agniuniutaoluguanwangwenhuachuangyiyuguanlixueyuan,zuoluoyu“jiangnanshuixiang、wenhuazhibang、hulianwangzhicheng”—tongxiangwuzhen,shizhejiangshengyiliuxueke“xinwenchuanboxue”zhongdianjianshedanwei,yongyouxinwenyuchuanbozhuanyeshuoshixueweishouyuzige,youwenhuachanyeguanlihewangluoyuxinmeitilianggezhejiangshenggaoxiao“shisanwu”tesezhuanyejianshexiangmu,shengwenhuachanyefazhanyanjiuzhongxindeng3geshengjijiaoxueyukeyanpingtai。mianxiangxinshidai、xinchuanmei、xinjiyu,zhiliyuyixueshengchengzhangweiben、yiziyuantuoxinweiji、yitesefazhanweiyao,peiyang“zhizaochuangyi、huiguanwenhua”defuhexing、chuangxinxing、yingyongxingchuangyiyuguanlirencai。

AG牛牛套路xueyuanyongyouxuekebeijingfengfu,xueyuanjiegouhelideshiziduiwu。xianyoujiaozhigongjinbairen,qizhongjiaoshou9ren,fujiaoshou20ren,boshi33ren,xueyuanxianyouzhejiangshengzhongqingnianxuekedaitouren2ming,zhejiangsheng“151”rencaigongchengpeiyangduixiangdiercengci2ming、disancengci1ming,zhejiangshengyouxiujiaoshi1ming,zhejiangshengwuxingqingnianjiaoshi1ming,zhejiangshengjiaotanxinxiu1ming,zhejiangsheng“sanyuren”xianjingeren1ren,zhejiangshenggaoxiaoyouxiugongchandangyuan1ming,duomingjiaoshihuoxiao“sanyuren”xianjingeren、“shijiajiaoshi”“shidebiaobing”“siyouhaolaoshi”dengrongyuchenghao。xueyuanzhuchiguojiazirankexuejijin、guojiashekejijin、geleishengbujikeyanxiangmudeng20duoxiang,chengdanzhejiangshengxinshijijiaogaixiangmu10yuxiang,chubanguojiaguihuajiaocai3bu,jianshezhejiangshengjingpinkechenghezaixiankaifangkecheng3men。

AG牛牛套路xueyuanshiyanshebeijingliang,chanxueyanpingtaiwanshan。xueyuanjianyoujiazhiqianwandedezhuanyeshiyanshi——qizhongbaokuozhongyanghezhejiangshengcaizhengzizhudewenhuachanyeguanliyushehuifazhanshiyanshi,yingshizhipianguanlishiyanshi,meijiecepingyufenxishiyanshi,guanggaozhizuoshiyanshi,guanggaochuangyishiyanshi,wangluoyuxinmeitiyingyongchuangxinshiyanshi;yongyou“gongguanliyi”shengjijiaoxuetuanduihezhejiangshenggonggongguanxipeixunjidi;yongyouzhejiangshenggaoxiaozhongweiyidejisangeshengjichuanmeiyuwenhuachanyejiaokeyanjigouyuyitidepingtai,jizhejiangshengweiyideshengjiwenhuachanyeguanlirencaipeiyangmoshishiyanqu、shengjichuanboyuwenhuachanyechuangxintuanduiyushengjiwenhuachanyefazhanyanjiuzhongxin;xueyuanyuyeneizhimingdesimeichuanmeigufenyouxiangongsigongjianguanggaoyupinpaichuanborencaipeiyangxiaoqiliandongchuangxinhezuoshiyanqu,yuyingguogelasigekaliduoniyadaxuegongjianlianhegongyichuanbochuangxinzhongxindengjiaoxue、keyanjigoudeng。

wangluoyuxinmeitijifang

guanggaoxuezhuanyepinpaigongzuoshi

yingshizhipianguanlishiyanshi

shixunzhongxinjifang

chuanmeijingjishiyanshi

AG牛牛套路xueshenggongzuoliangdianfencheng,zaixiaoshengbiaoxiantuchu。xueyuanxianyouquanrizhizaixiaobenkesheng2000yuming、yanjiushengjinbairen。xueyuanfazhan“zheshihongchuan”qingchundangjian、chenglisijingjiangtang、chuangjianleifengfuwugongsi、jubanchuangyijingyingban、dazao“chuangyiyue”huodongdengpingtai,fuwuxueshengchengzhangchengcai;zaixiaoxueshengchengjiyouyi,huodeguojiaji、shengjidengjiangxiangshangbaixiang,qizhongbaokuoquanguodaxueshengguanggaoyishudasaiyidengjiang、zhongguodaxueshengguanggaoyishujiexueyuanjiangjinjiang、quanguogaoxiaoshangyejingyingtiaozhansaihuizhanchuangxinchuangyeshijianjingsaiyidengjiang,oneshowguojichuangyijiejinjiang、shibaojindujiangjinjiang、quanguodaxueshenggonggongguanxicehuadasaijinjiangyijizhongguodaxueshengfuwuwaibaochuangxinchuangyedasaierdengjiangdeng。

xueyuanxingyelianxijinmi,biyeshengjiuyeqianjingguangfan,xueyuanlianxu11nianbeipingweixiaojiuyegongzuoxianjinjiti,guangdaxiaoyouzaizhongduolingyuzhanlutoujiao,youzuoyongxinsanbanqiyedefanghebing、chenyitaodengchuangyemingxing,zhizhangyixianweishizongyineirongshengchandewutong、yaoyitiandengyingshichuanmeixinrui,zhijiaoyushuangyiliumingxiaodemazhihao、wangkangdengqingnianzhuanjiaxuezheyijihuoyuezaiquanguogedawenhuachuangyijidi。

huayixiongdi、huaceyingshi、tianyuchuanmei、guangxianchuanmeidengzhimingqiyedexingyejingying,chengweituidongwoguowenhuachanyefazhandezhongyaoliliang。tamenzaigangweishangyongyupinbo、yongpangaofeng,xinxixueyuandefazhan,yongshijixingdongjianxingxijinpingzongshujidejiyu,zuoyige“qingchunmengxiangdeshengdongshijianzhe!”

AG牛牛套路2019nian,agniuniutaoluguanwangwenhuachuangyiyuguanlixueyuangongyou6gezhuanyemianxiangquanguozhaosheng,qizhongputongleizhuanye5ge: wenhuachanyeguanli、huizhanjingjiyuguanli、jingjixue、guanggaoxue、wangluoyuxinmeiti;yishuleizhuanye1ge: guangbodianshibiandao(meitichuangyi)。

文化产业管理专业

(本科,学制四年)

benzhuanyesheyoumeijiejingyingguanli、wenhuajingji、yingshizhipianguanlidengrouxingfangxiang,peiyangnengzhudongshiyingwenhuashichangfazhanxuyao,dezhitimeidengquanmianfazhan,rengejianquan、shenxinjiankangdexuesheng;lejiewenhuachanpindetexingjishichangguilv;shuxiwenhuaxiaofeizhedexiaofeixinli;juyouchuangxinyuchuangyejingshen、shijianhejingzhengnengli、zizhuxuexinengli;juyou“dongjingying、huiguanli、shancehua、nenghesuan”dezhishijiegou,nengzaiwenhuachanyelingyucongshishichangcehua、zuzhixiediao、xiangmuguanli、zibenyunyingdenggongzuodefuhexinggaojizhuanmenrencai。

AG牛牛套路chugonggongjichukewai,zhuyaokechengyou: wenhuachanyeguanli、wenhuachuangyiyucehua、wenhuaguanlixue、meijiejingyingguanligailun、meijiejingyingguanlianlifenxi、meijiezhanlveguanli、meijiepingguyufenxi、jiemuchuangyiyucehua、yingshizhipianguanli、yingshixiangmucehuayuguanli、wenhuajingjirengailun、dianyingfaxingyuyingxiao、yingshizhipianshiwu、yuanxianguanli、yanchucehuayuyanyijingji、tiyuxiangmucehuayujingjideng。

会展经济与管理专业

(本科,学制四年)

benzhuanyesheyouhuizhanyingxiaoyuguanggaocehua、huizhancehuayuzuzhiguanlidengrouxingfangxiang,peiyangshiyingwoguo“yidaiyilu”fazhanzhanlve,zhenduihuizhanyefazhanriyiguojihuadexuqiu,peiyangshuxihuizhanyefazhanguilvyutedian,nenggouyunyongcehua、guanli、yingxiao、hesuandengjibenzhishijinxinghuizhanxiangmudeyunzuo。

zaihuizhanxingzhengguanlibumen、xingyexiehui、geleizhanlanchangguan、canzhanqiye、zhanlangongsi、huiyijiudian、huiyilvyouguanligongsi、huizhan(zhanlan、huiyi、jieqing、tiyusaishi)cehuayuguanlidengqiye,congshicehua、zuzhixiediao、xiangmuguanli、yingxiaotuiguang、xianchangzhixingdenggongzuo,zhongdianpeiyangjuyou“jingyingguanli、chuangxincehua、guanggaoyingxiao”nenglidezhonggaojiyingyongxingrencai。

chugonggongjichukewai,zhuyaokechengyou: huizhangailun、huizhanpingmiansheji、huiyicehuayuzuzhi、zhanlanzuzhiyucehua、changguanguanli、xiangmuguanli、lvyouguanli、kehuguanxiguanli、xiandaijiudianguanli、yishupinshouzangyutouzideng。

经济学专业

(本科,学制四年)

benzhuanyesheyouwenhuayuchuanmeijingji、hulianwangjingjiyujinronglianggerouxingfangxiang,zhelipeiyangjianjuchuanmeihehulianwangtesedejingjixueyingyongxingzhuanyerencai。benzhuanyezhiliyupeiyangjubeijianshikuanhoujingjililungongdi,shulianxiandaijingjixuelilun,tongxiaoxiandaijingjixuefenxifangfahecaijingzhuanyezhishi,zhishimianjiaokuan,jubeijiaoqiangwaiyujiaoliuhexiandaixinxijishuyingyongnengli,juyouguojixingshiyeheqianzhanxingsiweinengli,nenggouxiangwenhua、chuanmeichanyedengjingjixuexiangguanlingyukuozhanshentou,nenggouzaizonghejingjiguanlibumen、jinrongjigouhechuanmeiwenhuaqiyecongshijingjifenxi、yuce、guihuahejingjiguanligongzuodegaosuzhiyingyongxingzhuanmenrencai,weishehuijingjidefazhan,youqishiweizhejiangshengjingjijianshetigongrencaichubeihezhilizhichi。

AG牛牛套路chugonggongjichukewai,zhuyaokechengyou: weiguanjingjixue、hongguanjingjixue、jiliangjingjixue、jingjixueshuoshi、wangluojingjixue、jinrongxue、guanlixue、touzixue(shuangyu)、guojimaoyishiwu(shuangyu)、tongjixueyuanli、wangluojinrong、wangluoyingxiaoshiwu、caiwuguanli、huijixueyuanli、jingjifagailun、erpyuanliyushijian、chuanboxuegailun、xinmeitigailun、meijiejingjixue、guanggaoxuegailun、wenhuazhengcexue、meijiejingyingguanli、meijiepingguyufenxi、wenhuachuangyiyucehua、wenhuajingjiren、wangluojinrong、dianzishangwu、zhengquantouzifenxi、gongsizhiliyuzibenyunying、zhongjixifangjingjixuezhuantideng。

广告学专业

(本科,学制四年)

AG牛牛套路guanggaoxuezhuanyeqishiyu1993niandeyingshiguanggao(zhuanke),juyoujiaoweiyoujiudelishihelianghaodebanxuekoubei。muqianshizhejiangshengyijizhongdianxuekexinwenchuanboxuexiashufangxiang,tongshizhaoshouxinwenyuchuanbozhuanyeshuoshi(guanggaoyupinpaichuanbofangxiang)。chengdanguojiaguangdianzongjuxiangmuhezhejiangshengzheshe、zhejiangshengxinshijijiaogaiketidengduoxiangshengbujiketi,chubanshengjizhongdianjiaocai,yongyoushengjijingpinkecheng。guanggaoxuejiaoxuetuanduironghuozhejiangshengjinguoyingxionggang,pinyoudingjunjie、chengshiandengweikezuojiaoshou,baokuoxiachenan、xiangjianzhong、zhumingqiudengzhuduoguanggaojiezhimingrenshidanrenguanggaozhuanyeyejiedaoshi,zai“beishangguang”hehangzhou、tongxiangjianyouzhuanyeshijianshixijidi。

guanggaoxuezhuanyepeiyangnengshiyingxiandaihua、zhuanyehuaguanggaofazhandeyaoqiu,duixiandaishehuixiaofeitaishiyouzheminruidongchali,youdongdepinpaiguanli、shichangyingxiao、guanggaocehuachuangyi、meijiezuheyunzuodefuhexing、chuangxinxingguanggaozhuanyerencai。tongshipeiyangjubeijiaohaodexinlisuzhihejingzhengyishi,nengzaixiangguanzhengfubumen、qishiyedanwei、meiti、guanggaogongsi、yijiqitawenhuachuangyichanyejigoucongshiguanggaocehua、pinpaiguanli、zhengheyingxiao、wenanxiezuo、kehufuwu、meijiezhixinghedengzonghexinggongzuodefuhexingrencai。ciwai,haizhelipeiyangshulianzhangwoyingshiguanggaochuangyi、paishejizhizuodengdezhuanmenxingrencai。

广告学办学方向明确,实行两个方向模块分叉培养的方式。大二开始分广告策划方向影视广告制作方向AG牛牛套路。除公共基础课外,共同的专业课程有: 广告学概论、中外广告史、广告图像采集与制作、广告设计与美术基础、视听语言、消费者行为学、广告媒介策略、广告文案写作、品牌传播。其中广告策划方向核心课程有: 市场营销学、整合营销传播、公关活动策划、数字营销、广告市场调查与统计、媒体活动策划、广告经营与管理、广告调查与评估等。影视广告方向专业核心课程有: 美术基础、影视广告编导基础、影视摄像基础、影视广告后期合成、影视广告后期合成、影视广告编导与软件操作实务、影视广告创作等。

guanggaoxuezhuanyedexueshengduocizaidaguangsai、jindujianghexueyuanjiangdengsandasaiyijiqitazhumingsaishizhonghuodejinjiangdengguojiajijiangxiang,tuxianlezhuanyefangxiangzhongshishijiandetese,jiuyeqianjinglianghao。

网络与新媒体专业

(本科,学制四年)

wangluoyuxinmeitixishizixuekebeijingfengfu,xueyuanjiegouheli,shixueyuanzuiweinianqingdetuandui。jinnianlai,chengdanlebaokuoguojiashekejijin、jiaoyubuzhongdagongguanxiangmuzaineideduoxiangguojiajiheshengbujiketi。zhourongting、zhujingwen、lidaoxin、zhangzhixindengzhimingxuezheweibenxikezuojiaoshou,xinhuashezhejiangfenshe、zhejiangxinhuayidongchuanmei、xinhuawang、tengxun•dazhewang、zhejiangzaixian、xinlanwang、19louwangzhan、renhewang、xiamiwangdengduojiazhimingwangluoyuxinmeitigongsilingdaoweibenxiyejiedaoshi。jianyouwangluoyuxinmeitiyingyongchuangxinshiyanshiheduojiazhuanyeshijianshixijidi。dulihuocanyushishiduogewangluoyuxinmeitifangmiandexiangmu,chuangzuoleshushigeyingshixiangmu。

AG牛牛套路wangluoyuxinmeitizhuanyeshizhejiangshengshengjitesezhuanye、xiaojizhongdianjianshezhuanye,yituozhongguohulianwangxiehuiwangluowenhuayuxinmeitigongzuoweiyuanhui、zhejiangshengqingnianyanjiuhuixinmeitiyuwangluowenmingzhuanweihui、agniuniutaoluguanwanghulianwangyuxinmeitiyanjiuyuan、hulianwangyushehuiyanjiuzhongxindengjigoukaizhanzhuanyejiansheyurencaipeiyang。jianchiyi“ziyuyingyongxing、fuhexing、chuangxinxingwangluoyuxinmeitizhuanyerencai”weizhongxin,suzao“ronghechuangyi、xietongchuangxin、yingyongfuwu”sandatese,zhelipeiyangxueshengdesizhongnengli——“jishuyingyongnengli、yishuchuangyinengli、shichangtuozhannenglihewenhuachuangzaonengli(t-abc)”,peiyangnengzaigeleiwangluoyuxinmeitijigoucongshimeijieneirongchuangyiyuzhizuo、meijiexiangmucehuayuyunying、meijieyonghuyanjiu、meitituiguangyucelveyouhuadenggongzuodeneirongchuanboyuyunyingrencaiheshulianzhangwowangluoyinshipinchuangyi、cehua、zhizuodezhuanmenxingrencai。

AG牛牛套路chugonggongjichukewai,zhuyaokechengyou: wangluoyuxinmeitizhuzuodaodu、xinmeitichuangyiyucehua、xinmeitiyunying、xinmeitijishuyuyunyong、shijuechuandashejijichu、tongjixueyuanli、shipinhechengyujianji、xinmeitichanpinsheji、xinmeitichanpinkaifa、wangluoyuxinmeitishiwu、wangluoredianyanjiu、shuziyingxiao、shujuwajueyukeshihua、wangluoshitingchuangyiyucehua、hulianwangzhibo、chuangyishipinchuangzuodeng。

广播电视编导专业

(媒体创意方向,本科,学制四年)

guangbodianshibiandao(meitichuangyifangxiang)zhuanyeshizhejiangshengyijizhongdianxuekexijuyingshixuexiashufangxiang,yituozhejiangshengaleizhongdianxueke“guangbodianshiyishuxue”。benzhuanyechuangbanyu2008nian,weiguoneigaoxiaozuizaokaishedemeitichuangyizhuanyezhiyi,peiyangjuyoujiaogaozhengzhisuyangheyishujianshangnengli、zhangwodianyingdianshijiemucehua、chuangzuo、zhizuodengfangmianzhuanyezhishiyujinenghexitongwenhuayukexuezhishidegaojizhuanyerencai。

jinnianlai,benzhuanyezhudongmouqiujiyuhulianwangbeijingdezhuanxing,xueshengzaiweidianyingchuangzuo、shipinjiemuchuangzuoshanglvhuodajiang,bingyoushuzhixueshengchuangyetuanduichengweizhumingwangluochuangzuotuandui,xueshengbiyehounengzaiyihulianwangweidaibiaodexinmeitijigouheyiguangbodianyingdianshiweidaibiaodechuantongmeiticongshimeitixiangmudeneirongchuangyicehuajizhizuodenggongzuo。

chugonggongjichukewai,zhuyaokechengyou: chuangzaoxingsiwei、yingshidaoyan、yingshimeishujichu、dianshishexiangjichu、shipinhechengyujianji、yingshijiaobenchuangzuo、xinmeitichanpinsheji、meitibaozhuangyusheji、shipinlanmuchuangyiyucehua、chuangyishipinchuangzuo、weidianyingchuangzuodeng。

qingchunruyueerzhi

wenguanzhanhuaixiangyong

wenhuachuangyiyuguanlixueyuan

AG牛牛套路huanyingmeiyiweihuaichuaimengxiangdeni

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